Julie-Ann Adams

Friday, 28 February 2025

I have nearly 25 years’ experience in the e-waste and batteries waste management sector in
Europe having initially owned and run a large e-waste recycling plant near Liverpool and later
a battery collection company providing collection containers, guidance, and collections
(1250+ locations) across the UK and onward dispatch to various EU battery treatment
facilities. I have a BA Degree in Government Policy, and a Foundation Degree in teaching
business English as a foreign language. Prior to working in the e-waste/battery sector I was
an environmental and planning paralegal lawyer for a large UK solicitors.
I have been a key player in the development and implementation of the WEEE and Battery
and Accumulator Directives in the UK since 2005 and was appointed by the UK Minister for
Environment to the WEEE Advisory Board in 2008 to implement the Directives into UK Law. I
was appointed by the British Standards Institute as their Technical Expert in 2008 to actively
participate in the CENELEC development of the EN50625 E-Waste Treatment and EN50614 EWaste Preparing for Re-use standards (Convenor). I am also an active participant in the
Global Electronics Council review of the EPEAT Standard and participate in the
electrotechnical groups within the R2 Standard.
I was Europe’s first approved lead auditor for the Certification Body The WEEELABEX
Organisation (2009) and set up a successful and busy specialist auditing company (Really
Green Credentials) covering the continent of Europe. From that time up until the end of 2021
I performed or oversaw over 700 e-waste and re-use and battery sector audits.
At the start of 2022 I gave up the auditing work as I was appointed as the Chief Executive
Officer for the European Electronics Recyclers Association (EERA) – www.eera-recyclers.com
and I now oversee the Association assisting the Board with the lobbying, financial, corporate,
and strategic management requirements on behalf of the Members.
At the start of 2024 I also became the Secretary General of the European Battery Recycling
Association (EBRA) – www.ebra-recycling.org carrying out similar management tasks as for
EERA. The two Associations have many similar areas of interest and hence the synergy
between them works well for this joint role.
I work closely with the European Commission, IMPEL, Environmental Agencies and the UN in
areas impacting EERA and EBRA Members including the review of the EU WEEE Directive and
the Batteries Regulation, the Critical Raw Materials Regulation and the Waste Shipments
Regulation and the Persistent Organic Pollutant Regulation. I also actively collaborate with
similar associations such as the BIR, ReMA, EuRIC, FEAD and FER on a European and global
basis.